Self-service analytics shortens decision cycles as analysts gain & share new insights, information creators author and share reports, and all these insights can be published around the enterprise. Aberdeen report emphasises the need for data governance and a secure BI platform.
The push for self-service analytics is nothing new. More and more data and analytical functionality continues to be pushed out from behind the IT curtain into the line of business. The democratization of analytics can be witnessed in organizations of every size in every line of business and every industry. As this trend continues, it is valuable to look around and get the lay of the land.
http://www.aberdeen.com/research/10529/10529-rr-self-service-analytics/content.aspx
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