Software vendors that wish to OEM analytics/BI platforms and Large Enterprise & SME organisations wishing to improve data driven decision-making tend to short list Logi Analytics, Tableau and Qlik.
It's worthwhile looking at "Better Buys" overview and the perspectives of each vendor.
If EMBEDDED ANALYTICS, SELF-SERVICE BI & ANALYTICS and/or VISUAL ANALYTICS are important you'll find plenty to interest you here
Embedded within Logi Analytics is a Facebook-style vision for collaboration. When the average business person is able to bring data insights into daily conversations, there’s greater influence to make data-backed decisions across an organization.
https://www.betterbuys.com/bi/gartner-2016-bi-magic-quadrant/
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