The answer is NO, and no again!!
Big Data is the lifeblood of MIS, BI and analytics which are the means to:-
- Better Insights
- A more complete view of the enterprise, the competition and the overall market
- The information for historic, current and predictive analytics
- The critical success factor for machone learning and AI
Yesterday, Raconteur's 'Data Economy' report in The Times made for essential reading.
Down below you'll see links to online version.
Research shows that data advocates are... 2 x as likely than others to be in the top quartile within their industries for financial performance 5 x as likely to make decisions more quickly than their peer companies 3 x as likely to execute decisions as intended So, put simply: those that don't truly and successfully commit to a data-driven culture, will lose market share over those that do. Not so boring anymore. It is for this exact reason that we are publishing the fourth edition of our Data Economy report - out today (and today only!) in The Times newspaper. Our raison d'etre: to cut through the noise, demystify the jargon, and most importantly, to re-excite and re-invigorate business leaders on the power that unlocking data potential can bring.
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