How to Measure Campaign Effectiveness
Marketing teams often have an arsenal of tools available when it comes to tracking digital performance. Adopting a suite of technologies...
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Should we all be Eating Hot Dogs Like a Freak?
A slightly unusual question, but nevertheless one we should really be asking.
In 2001, Takeru Kobayashi doubled the world record for...
A Post-Mortem for Storm Desmond
The struggle continues in the effort to rebuild and repair the damage left in the wake of Storm Desmond that hit the UK at the beginning...
Hotels accommodating Big Data Analytics
Hotels from small boutique properties to large chains have historic and future bookings data to match to in-hotel spend and customer data.
Soccer- Selecting the perfect Fantasy Team
For the last eight years, Wyscout has become a growing force and transformed the football recruitment and scouting industry. The...
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